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Worried About Churn? Your Marketing Department Might Be the Culprit

Tue, 06 Mar 2007 19:22:00 -0400

So far this year, at least 31 web hosts and domain registrars (see list) have reduced prices or increased resource allocations. Here's a quick breakdown based on a few different parameters:

(a) 11 offers were limited time; 20 were permanent adjustments;

(b) 19 had monetary impact, 12 did not;

(c) 19 were available only to new customers, 11 were available to all customers; JaguarPC was the only company whose offer benefited just current customers;

(d) Only Netazen offered non-overage-incurring current customers any financial benefit.

If I look at these stats with my end user's hat on, I would conclude that bandwidth, data storage and domain registration fees must be getting cheaper by the minute. Unfortunately, if I stay with my current provider, the best I can hope for is an unneeded increase in resource allocations. Loyalty doesn't pay if I want a deal that reflects current market conditions.

Given the going price of AdWords bids, is it such a good idea to reward switching? Instead of offering new customers a discount during the initial months of their contracts, what about a reverse promo that gives long-time customers a better price after they've maintained their accounts for some amount of time?

Keywords: tuto

Added: May 11, 2008

WebHostingPad

Tue, 12 Feb 2008 14:35:21 +0000
At Web Hosting Pad, we are very confident in our products and services. We provide a fast, reliable and comprehensive service that we believe you will be completely satisfied with. Webhostingpad.com a divison of Omnis networks, was formed in 2005 with a team of very successful and proven industry veterans, intent on delivering the best ...]

Web hosting is a very legitimate need for most individuals and businesses. Unfortunately it is also an urgent need for hackers and spammers of many kinds. These people will always try to sign up for cheap hosting accounts, especially if there is an x months for free promo. Worse: they will also sign up for more expensive hosting accounts using stolen credit card info!

Featured top 10 web hosting Items

hostgator is providing Linux and Reseller web hosting services, has been founded
in 2002 and now it's six years in business.

hostgator.com average uptime is 99.902% (rank #2124 on our directory) with total
8145 successful and 8 failed checks, monitored since 2005-10-05. Similar
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Search for "hostgator.com" on 3 biggest search engines returns average of 207666
results so company name popularity rank is #42.

There have been 215 positive votes for hostgator and 53 negative. And overall
company rank on our directory is #101 (similar companies are netsonic.net and
registerfly.com)

Web Hosting Packages

Hatchling Plan (Type: Linux) - 350 GB space, 3000 GB bandwidth for $4.95/mo

Baby Plan (Type: Linux) - 600 GB space, 6000 GB bandwidth for $7.95/mo

Aluminum Plan (Type: Reseller) - 24 GB space, 250 GB bandwidth for $24.95/mo

Copper Plan (Type: Reseller) - 40 GB space, 35 GB bandwidth for $34.95/mo

Silver Plan (Type: Reseller) - 60 GB space, 500 GB bandwidth for $49.95/mo

Gold Plan (Type: Reseller) - 80 GB space, 600 GB bandwidth for $74.95/mo

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Some technical data about hostgator.com

IP Location: Texas - Amarillo - Theplanet.com Internet Services Inc

Blacklist Status: Clear

Nameserver: NS1.hostgator.COM

Registrar: ENOM, INC.

Server Type: Apache/1.3.34 (Unix) mod_auth_passthrough/1.8 mod_log_bytes/1.2
mod_bwlimited/1.4 PHP/4.4.1 FrontPage/5.0.2.2635 mod_ssl/2.8.25 OpenSSL/0.9.7a

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